by Paul Slaybaugh | Jul 30, 2010 | Scottsdale Real Estate
Ordinarily, we here at the Scottsdale Property Shop are not overly concerned with the machinations at play within our brokerage. Perhaps an odd disconnect given that Realty Executives has dominated the top spot in market share for virtually every measurable category in Scottsdale (and Arizona at large) since 1974, but it is a crutch to lean on your company name too much in a field of independent contractors. Broker support, institutional marketing and the like are vital to the sale of real property, but the job largely comes down to the salesperson entrusted to do the work. Frankly, if we are to toot any horns, we’d rather tout our own abilities (green agents tend to prop themselves up by company affiliation while more experience veterans tend to promote their own skill sets).
We are breaking from that customary recalcitrance to share some pretty big news about what’s going on downtown. My colleague, and Tempe Real Estate wunderkind, Nick Bastian, shares the unveiling of a project that has been months in the making behind the technological scenes. With a host of company websites that had been a sore spot amongst the more tech savvy agents in the brokerage, Realty Executives did not turn a blind eye to the issue. While upstart brokerages have clung to a technological advantage over our leviathan in an effort to gain market share, the full resources of Realty Executives have finally been brought to bear in this arena with today’s re-launching of www.realtyexecutives.com.
How does this benefit you, our clients? In essence, it will dramatically improve our ability to drive traffic to this already heavily trafficked site. More clicks, more eyes, more buyers looking at your home listings … more of everything you have come to expect from us.
If I sound jazzed, that’s because I am. Kudos to our proud brand for recognizing this prior weakness and turning it into a standard bearer for the Scottsdale Real Estate market.
Read more about the dramatic redesign of Realty Executives’ online presence at Nick’s Tempe Real Estate blog.
by Paul Slaybaugh | Jul 28, 2010 | Home Selling, Scottsdale Real Estate
There are dragons lurking in the dark recesses of your property listing. Mean dragons. Scaly, grey, mean dragons that might rise up out of their lairs and go all Godzilla on your potential showings if left unchecked.
And what, pray tell, is the name of these marauding reptiles?
“REALTOR Remarks”
Ah yes, that hobgoblin of good intentions in the multiple listing service that provides for private communication amongst local Realtors. It gives me a good shudder just to type the name of the foul beast. Suburban legend has it that if you say it three times in front of the bathroom mirror with the lights off, you will doom yourself to a lonely stint on the market. Why? Because the private portion of the Arizona Regional Multiple Listing Service which is intended to impart “eyes only” information to the Real Estate sales force is home to some of the most spectacular lapses in judgment this side of New Coke.
“Do not approach cage, monkey will bite!”
“Disregard water damage in hall bathroom shower.”
“Bring me an offer, seller needs to sell NOW!!!”
From the laughable (“House is better than pictures make it look”) to the horrific breaching of client confidentiality (“Divorce situation: husband not cooperative”), one little notation in the private remarks of the listing can torpedo the price you command for your home, if not endanger the sale altogether. Alarm codes, additional showing instructions, agent to agent disclosures – all are intended fodder for the REALTOR Remarks section. The mistake that is often made, however, is that anything goes so long as it remains hidden from the prying eyes of the public.
The moral of the story? Read the full property listing before your agent inputs it into the MLS. While you will most likely view a copy of the completed listing once it hits the system, you will not be able to see what is privately disclosed to other agents. You will want to see a copy of the FULL listing to ensure that your best interests have not been compromised by a few careless words.
You priced the home well, staged it to look its best, had it professionally photographed, toured and dispersed to the far reaches of the Internet. Don’t blow it now, kid.
Of course, if you want me to avoid your home like the plague, make sure your agent denotes that it “smells kind of funky, but no known presence of mold.”
In the mood to receive offers that are 50% below your list price? Instruct your agent to notify fellow Realtors to “Bring me any offer and I’ll get it accepted!”
Unless the Stargate in the study presents a clear and present danger to those who would tour your home, best not to mention the possible credit for intergalactic species remediation.
by Paul Slaybaugh | Jul 27, 2010 | McCormick Ranch Subdivisions
Casas Dia Festivo is a patio home subdivision located at the SW corner of Hayden and Mountain View Road in McCormick Ranch of Scottsdale, AZ. Similar in size and character to the Santa Fe patio home community in the Southern portion of the Ranch, Casas Dia Festivo represents one of the better hybrid housing options in the Ranch’s Northern reaches.
Featuring properties that live like single-family homes (privacy, no one above or below), but with the low maintenance appeal of townhouses, Casas Dia Festivo properties are equally suited for move-up and move-down purchases. Typically sharing a common wall at the garage (some units share two common walls) and private (but manageable) backyards, front yard and common area maintenance is provided by the HOA. While some properties include private pools, those who enjoy the use of a pool without the maintenance headaches will appreciate the heated community pool & spa.
Community specifics:
- 60 total patio homes
- Built between 1981-1994
- Homes average approximately 2000 square feet
- 48 single-level and 12 two-story homes
- 6 homes with private swimming pools
- Earlier construction (1981-1984) primarily block, while newer homes primarily constructed with wood framing
- 2 car garage standard
- Spanish style architecture with tile roofing (primarily) and exterior stucco finish
Casas Dia Festivo falls within the Chaparral High School District (Cochise Elementary and Cocopah Middle Schools).
Homes Currently For Sale in Casas Dia Festivo
Ready to buy or sell your McCormick Ranch patio home? Contact Ray and Paul Slaybaugh today!
Representing McCormick Ranch home buyers and sellers since 1974.
View More McCormick Ranch Subdivisions
Overview of McCormick Ranch in Scottsdale AZ
See all Homes For Sale in McCormick Ranch
by Paul Slaybaugh | Jul 23, 2010 | Home Selling, Scottsdale Real Estate
I have seen my share of thumbs down houses over the years. It’s a sad truth, but for every summer blockbuster, there is a Real Estate Gigli. Properties that look so promising in the MLS trailer fall flat despite the star-studded cast. Granite counter tops, stainless steel appliances, new carpet, manicured back yard … a quick read-through of the script tells you that the home should be a smash hit. Only when you see it on the big screen do you realize that the photos omitted the faux oak paneling throughout the entire downstairs, or the sunken conversation pit in the living room. You never know where Rosemary’s Baby may be lurking behind the pleasing marketing facade that a savvy listing agent has erected to entice showings.
Enter the Real Estate sneak preview.
Knowing all too well that I am performing preliminary recon, sellers will occasionally grill me as to my intentions when I arrive for a preview appointment. As I circumnavigate the home, they give me the unabashed hairy eyeball treatment reserved for ex-cons, Realtors, bankers, lawyers and ill-mannered guests who don’t sit on the plastic. Believe it or not, though, the preview does not merely serve as an arbiter of a buyer agent’s pass/fail verdict. It is a crash course in product awareness.
To those who would disallow Realtor previews because they anticipate the reports will discourage potential buyers from viewing the home, allow me first to offer a mild rebuke, and then to assuage your fears. First, disallowing preview appointments will have the opposite than desired effect. Like the producer of straight to DVD smut who would sooner pay a personal assistant a livable wage than allow an advance screening for critics, you are telling wily Real Estate agents that the house is a total clunker if you won’t let them in for a quick peek prior to an actual buyer showing. Thou doth protest too much, Ed Wood.
Moreover, you do you and your home a disservice by limiting Realtor previews. Salesmanship requires a deft touch. It is just not that easy to sell what one hasn’t seen. When I come through with my client, you want me to focus on the features with which I became acquainted during the preview rather than blundering about blindly. Knowing what specific hot buttons light my buyer up, all parties are best served if I have direct, first-hand knowledge of such. You know, the stuff that doesn’t necessarily make it into the MLS.
Is the second bedroom close enough to the master to make a suitable nursery?
Is the kitchen open to the family room or a candidate for expansion?
Is the yard private, but not overwhelming?
Worst case scenario? The home is not a fit for my clients, and I save everyone time. Surely you don’t want any more strangers stomping around your home than absolutely necessary, especially if there is zero chance that the property will work for them. To boot, I just might remember your house as a possible fit for the next buyer I meet.
Want to sell your house? Heed the marquee:
Coming soon … to a home near you … Realtor Paul Slaybaugh!
Pretty please, let him in.
by Paul Slaybaugh | Jul 19, 2010 | Home Selling, Scottsdale Real Estate
Oh, but that little house was turned out the day it landed on the multiple listing service! The hardwood floors all scrubbed and polished. The smell of freshly cut lawn and bougainvillea greeting new arrivals as they stepped out of Mazda Miatas and Chevy Tahoes and Ford Fusions. The windows so crystal clear that the rogue speck of dirt eventually capitulated and moseyed along to a less lonesome locale. Everything was just so as you wooed prospective new owners.
You sold your home that very first weekend. Enchanted the buyers through your concerted efforts to distinguish a well-loved home from the abandoned dreams that haunt the competing bank-owned and short sale properties, you did. Bent on purchasing the best bargain on the block when their plane touched down at Sky Harbor, the nice relocating couple from South Dakota instead rationalized the higher price tag of your owner-occupied home against the great unknowns that plagued the lower cost, distressed property options. After several celebratory glasses of wine, they recast the entire episode with your home starring as the greatest value proposition on the market.
It is now day 14 of the escrow period. The home inspection, a week in the rearview, couldn’t have gone any better. You were never all that concerned about it. You change the A/C filters regularly and have the units serviced semi-annually. You resealed the foam roof with elastomeric last May. You even placed a home warranty policy on the property prior to hitting the market to fend off any unexpected eventualities, you clever fella, you. Now, having agreed to correct the double tab at the main breaker box (damn landscapers), replace the faulty GFCI outlet at the pool equipment and fix the malfunctioning shower diverter valve in the hall bathroom, you let out a well-deserved sigh of relief. Knowing that you have an honest to goodness sale firmly in place, you turn your attention to other pressing matters that had been relegated to the back burner.
And the lawn grows a little taller as the mower doesn’t make it out of the shed this week. The carpet in the hall gets a little matted down from the higher than normal traffic and a missed date with the vacuum cleaner. Aside from little Johnny’s peanut butter fingerprints on the lower third of the living room picture window and the fogged up corner of the breakfast nook window by the doggy door, the glass is still pretty passable. The contents of your cabinets and drawers are strewn about the den and family room, but you have to break a few eggs to make a moving omelet, right? Besides, you already found your buyer. No more agents calling to pop in for a showing with ten minutes notice.
Thus begins the great unraveling of your sale. You see, in 2010, you do not just stage your home for potential buyers. Matter of fact, buyers don’t even possess the most discerning eyes that will take in your abode during the sale process. Nope, those hawkish peepers belong to a black-hatted professional who holds the fate of your transaction in his number-crunching hands.
Once you strike a deal, you better keep the joint gussied up for the appraisal, Jack.
Besieged by stringent regulations and menaced by fire-breathing underwriters, appraisers are no longer encouraged to hunt for validation of the accord reached on the open market by a willing buyer and seller. That’s so 2006. These days, the poor SOBs have more incentive to impugn a home’s value than defend it. This is not a knock on their collective competence, but an indictment of the constraints by which appraisers are currently bound. You counter this institutional bias with the same measures you employed to overcome the price objections of your buyer.
You have to resell the house.
Do not discount the human element in a supposedly objective endeavor. Consider the properties that most Real Estate appraisers spelunk on a daily basis. Bank repo after bank repo, the job should come with a snorkel and a mobile decontamination unit. Given the wide disparity in property condition in the market, the silver lining to cloudy times is an ability to add value to your home though no greater expense than meticulous housekeeping. It’s your agent’s job the sell the objective proof (most viable comparable sales, list of upgrades / features, comparisons between the subject property and comps, etc), and it’s your job to sell the feeling of mom, baseball and apple pie.
Clean and “not-jacked-up” is the new granite counter tops and travertine floors.
There may not be an input column in a uniform residential appraisal report for “squeaky clean” or “not infested with hobos,” but latitude is given to appraisers for affixing additional value to a property based on conditional comparisons to the properties selected for the analysis. The dialed-in condition of your home will stand out in full bas relief against the tired housing din. It is especially critical if you don’t have all of the snazzy upgrades. You are relying on the impression of value for lack of more readily quantifiable measures.
Don’t give in to inertia prior to what has become the penultimate part of the escrow process. Treat the appraisal as a showing appointment instead of the contractual procedure that it is and you give yourself considerably better odds at a soft landing at the closing table with the same purchase price with which you began.
Scented candles, they aren’t just for buyers and third dates anymore.
